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Mobile app surveys can effectively collect consumer data that can be used for quantifying user opinion and developing user engagement strategy. Actively running surveys is an easy way to gain a pulse on user experience Matt Duffy Jersey , get feedback on app features and understand why a feature isn being used.



1. Segment the pool
If you want to find out the user experience of one new feature, then only target the ones that just used that new feature. Timing is critical here: you will get the most intuitive and genuine answers immediately after the users used the feature for the first time.

Don annoy the users who never responded during the previous surveys. If you keep pushing them to fill out your surveys Kevin Kiermaier Jersey , you will also give them a reason to delete your app.

2. Determine your questions
Think about one most critical question that you hope to get the answer with your survey results. In this way, you will ensure that you don ask too many unnecessary and irrelevant questions and keep your survey concise.

3. Be result-oriented
When formulating your questions Avisail Garcia Jersey , don be afraid of digging in as far as you could. Take a look at each question and imagine what potential answers will be. If you can come up with more follow-up questions based on the answers, it means that you might need to dive deeper.

4. Keep it simple
Keep it short. A common pitfall is letting your urge of gathering as much data within one survey.
Value your user time by presenting no more than15 questions. If a survey is considered as too long with too many open-ended questions Wade Boggs Jersey , they will be answered in a haphazard manner. When users get frustrated by the length of a survey, the value of the answer they give will diminish.

5. One question at a time

6. Personalize it

7. Have fun with it

If you e using event-based targeting Custom Tampa Bay Rays Jerseys , seek out mobile moments in the customer journey when your users have stronger emotions. Focusing on these moments allows you to point-cut into a single part of the experience and can lead to more actionable results if the feedback directly associates with the point of engagement.

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